by Overview
Rixos Hotels, a luxury hospitality brand under the Accor group, is renowned for its distinctive all-inclusive, all-exclusive resort concept. In the United Arab Emirates, Rixos has established itself as a leading premium lifestyle and resort brand, offering opulent experiences, world-class dining, entertainment, and wellness services.
Blending Turkish hospitality with modern luxury, Rixos Hotels in the UAE cater to discerning guests seeking an immersive holiday or upscale business retreat. Each property is a destination in itself, combining beachfront elegance, vibrant nightlife, fine dining, and curated family and cultural experiences.
Key Rixos Properties in the UAE
- Rixos The Palm Hotel & Suites – Dubai
A luxury beachfront resort on Palm Jumeirah, offering panoramic views, all-inclusive gourmet dining, and wellness facilities. - Rixos Premium Dubai JBR
A stylish urban resort in Jumeirah Beach Residence, known for its high-energy nightlife, designer shopping access, and contemporary design. - Rixos Bab Al Bahr – Ras Al Khaimah
Located on Al Marjan Island, this all-inclusive resort offers family-friendly amenities, beach access, and a wide range of dining and entertainment options. - Rixos Marina Abu Dhabi
One of the newest additions to the brand, this hotel offers luxurious accommodations, a private beach, and panoramic views of the Arabian Gulf and the Marina skyline. - Rixos Saadiyat Island – Abu Dhabi
A premium all-inclusive resort blending cultural elegance with natural beauty, catering to both families and couples with exclusive dining, entertainment, and wellness offerings.
Brand Values & Differentiators
- All-Inclusive, All-Exclusive: Rixos goes beyond traditional all-inclusive offerings by including top-tier experiences, from fine dining to entertainment.
- Turkish Hospitality: Warm, attentive service that reflects the brand’s Turkish heritage.
- Luxury & Comfort: Elegant rooms and suites, sophisticated design, and cutting-edge amenities.
- Entertainment-Driven: Daily live performances, DJ sets, kids’ clubs, beach parties, and curated festivals.
- Wellness & Recreation: Award-winning Anjana Spas, fitness programs, and water sports for rejuvenation and leisure.
- Family-Focused Experiences: Rixy Kids Club and teen-friendly activities designed for memorable family vacations.
Services & Amenities
- Gourmet international and Turkish restaurants
- Premium bars and nightlife venues
- Anjana Spa and wellness centers
- Fitness and sports facilities
- Event and conference venues
- Private beaches and pools
- Rixy Kids Club and entertainment for all ages
- All-inclusive dining and activity packages
- Access to the ALL – Accor Live Limitless loyalty program
Market Position in the UAE
Rixos Hotels has become a top-tier name in the UAE’s luxury resort and hospitality scene, favored by affluent travelers, regional tourists, and residents seeking high-end staycations. Its strong presence in both urban and resort settings makes it a versatile and influential player in the UAE tourism sector.
The brand continues to expand strategically within the UAE and the broader Middle East, supported by Accor’s robust infrastructure and global reputation.
Recent Highlights & Achievements
- Opening of Rixos Marina Abu Dhabi in 2022, reinforcing the brand’s presence in the capital.
- Multiple World Travel Awards and Luxury Hotel Awards for service excellence and guest experience.
- Implementation of eco-conscious practices such as reduced single-use plastics, energy-efficient systems, and sustainable sourcing.
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Assistant Digital Marketing Manager
